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Sidewalk Sales: How Commercial Awnings Help Your Summer Business

June 19, 2023

Summer is here, and with it comes the perfect opportunity to boost your business’s profits with sidewalk sales. Retail stores and restaurants are particularly poised to draw customers in with these open-air advertisements of their wares. This is where commercial awnings become valuable assets to the business. 

How Commercial Retractable Awnings Boost Your Business

As temperatures rise, it’s important to keep your sidewalk sales and al fresco dining experiences comfortable – not just visually appealing. Thankfully, a Performance Series retractable awning from SummerSpace® can help your business stand out from the crowd in terms of comfort and style. Let’s dive a little deeper into how commercial awnings can help you make the most of your summer sales.

Shade for Your Customers

First and foremost, commercial awnings provide much-needed shade for your customers. While outdoor seating can be a major draw for restaurants during the summer months, no one wants to sit in direct sunlight for an extended period of time. By installing retractable awnings, you can create a comfortable and inviting outdoor dining experience that will keep your customers coming back for more. 

Similarly, if you own a retail store, commercial awnings can offer shade for customers waiting in line outside or browsing your merchandise. This added comfort could make all the difference in drawing in foot traffic.

Protection from the Elements

In addition to providing shade, properly pitched retractable commercial-grade awnings also offer protection from the elements. We’ve all been there – enjoying a sunny summer day when a sudden, stray shower puts a temporary damper on your plans. By installing commercial awnings, you can help protect your customers and merchandise from the surprise sprinkle that may otherwise force the party indoors. 

Versatile Functions and Sizes

One of the biggest advantages of retractable commercial awnings is their versatility. Retractable awnings can be extended or rolled up depending on the weather and time of day. This means you can provide shade during the hottest parts of the day, but still allow for natural light to filter through in the mornings and evenings. 

Additionally, SummerSpace retractable awnings can be customized to accommodate seating or display areas of various sizes, providing even more flexibility for your business.

Aesthetic Appeal

When it comes to aesthetic appeal, commercial awnings can make a big impact. They offer a clean, modern look to any storefront or outdoor space, and can be customized to fit your business’s branding and color scheme. This is especially true with the Tempotest® fabric with which SummerSpace retractable awnings are made. Available in over 100 colors, patterns, and textures, you can create a look that exudes flair and quality.

This not only enhances the overall appearance of your business but also helps it stand out from nearby competitors. Additionally, retractable awnings can provide a sense of privacy and exclusivity for outdoor seating areas, creating a more intimate and upscale experience.

Energy Savings

While commercial awnings may require an initial investment, they can ultimately save your business money in the long run. By limiting the solar heat around your storefront’s windows, you decrease the demand for your air conditioning. This results in reduced energy costs for your business.

Commercial Awnings and Other Shade Solutions

With all these benefits in play, it’s easy to see how commercial awnings can help you increase customer engagement and, thus, boost your sales during the summer months. From providing shade and protection from the sun to offering versatility and aesthetic appeal, SummerSpace awnings can help you make the most of your investment through high-quality materials, superb engineering, and customizable styles. When you’re ready to refresh your business through a premium shade solution, visit our Plan Your Project Tool where you can make all the best selections for your commercial awning. From style to size to color, there’s a product to suit your business’s exterior. Then, get in touch with a SummerSpace Dealer near you who can help you with installation and offer tips on how to make your awning last for years to come.

Blue commercial awnings are extended from a chic storefront.

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