Is a retractable awning on your list of priorities for your business? If not, you’re missing a wonderful opportunity.
Your storefront is both a branding mechanism and a place for you to conduct commerce. Investing in a durable, stylish awning maximizes your business’ visual impression and space to sell goods and services.
How a Retractable Awning Helps Your Business
At SummerSpace®, we’ve seen how commercial awnings can boost the bottom line of a brick-and-mortar enterprise. Discover key ways a retractable awning can benefit your staff and customers and give new meaning to “covering your overhead.”
1. Enhanced Visual Appeal
Before any customers enter your space, they need to know you’re open for business. A sturdy, attractive, well-kept awning can help with that. With your awning extended, you signal to passersby that your business and the people who run it are ready to welcome them.
Moreover, it suggests that your business is doing well. With such an appealing, accommodating amenity incorporated into the storefront, you send the message that your business is enjoying the kind of economic health that lets you reinvest in the look and functionality of the space.
Each of SummerSpace’s retractable awnings is made with marine-grade Tempotest® fabric which comes in hundreds of different colors, patterns, and textures. You can customize your awning to compliment the building’s décor and/or fit with your business’ branding. In any case, it will make a fantastic first impression.
2. Cleaner Storefront
An awning helps protect your outdoor areas from debris and light precipitation that may, otherwise, clutter or contaminate them. We’ve all heard horror stories about how birds drop unwelcome surprises onto the doorstep. Don’t let this happen to you!
SummerSpace retractable awnings are custom designed to extend just the right distance away from a building facade for optimum coverage and stability. All you or your customers will have falling on their heads is comforting shade.
3. Expanded Commercial Space
When you grow your commercial space wisely, you’ll see your profit margin do the same. With a retractable awning, you have a way of expanding your business’ square footage that is practical and inviting.
This is particularly true for shops and restaurants. Consumers are more likely to become your customers if they can see and smell your wares. Furthermore, your current customers gain the benefit of an enjoyable meal al fresco or an uplifting shopping spree in the open air.
So, to all you grocers, florists, restauranteurs, and boutique owners everywhere: install that awning, keep your goods and services moving under it in a thoughtful manner, and watch it pay dividends.
4. Safer Goods and Customers
Your staff and customers’ safety is paramount. Therefore, you’ll be glad to know that just as an awning shields you from the sun’s light and heat, it also protects you from the sun’s harmful UV rays. SummerSpace awnings block up to 99% of UV rays. Invite your community to shop or dine under your business’ awning. They’ll be protecting their health in addition to fulfilling the needs your business addresses.
5. Reduced Energy Costs
At first, you may think that an awning is a luxury item, and the cost of doing business keeps it on your “Maybe Someday” list. But consider the fact that a retractable awning can, in fact, save you money on your energy bills.
Let’s use window awnings as an example. When the awning is extended, it limits the amount of sunlight and, thus, heat entering your business’ indoor space through the window. This, in turn, reduces the demand on your air conditioner in keeping the space at a comfortable temperature.
Retractable Awnings for Better Business
If you want to grow your customer base and bring in repeat business, greet your favorite customers with a retractable awning that enhances their use and enjoyment of the space. Connect with your local independent SummerSpace dealer today who can help you devise a customized awning and shade solution for your business.
